Since the arrival of Corona Virus, ecommerce has grown more in two years than in the last decade. More and more people want to avoid the threat of corona virus that comes with the mingling of people. Grocery stores, malls, and boutiques are hubs of shoppers throughout the week. With more shoppers, comes the increased threat of infection and contagion. To avoid this pandemic and to keep oneself and family members safe, more and more customers are flocking to online websites of stores and venders to shop with click and collect service. This service has proved itself to be a game-changer for retailers.

Click and Collect service is quite recent, yet a lot of buyers have developed affinity towards it already. More and more retailers are providing this service to their customers, but it is still an untapped delivery method which holds great potential for businesses and other companies.


Click and collect service is also called ‘buy online, pick up in-store (BOPUS)’. Four out of ten consumers consider click and collect, online retail shopping’s best feature.

This click and collect service allow customers to purchase stuff online and then later collect it in store. Its popularity lies in the fact that it offers consumers the comfort of their homes to select and buy things. They can later collect the items whenever it is most convenient for them. This saves the customers from shipping charges. It also saves the time that is normally wasted waiting for the delivery to arrive.


By sending SMS notifications, retailers can inform their customers if their order is ready or whether there are any delays in the preparation of their order. SMS marketing has numerous advantages, and one is the insurance that your message will reach customer no matter what.

Click and collect services can also be processed contactless, which not only ensures the safety of customers but also protect the staff from any harassment or verbal attacks. By sending one-way notifications, customers are kept informed, close, and satisfied. However, one-way notifications keep the sender safe and concealed as well. This further increases the familiarity and affiliation between customer and store without adding any third person within it.

Click and collect service also provide message notifications which keep the customers informed on collection rules, store policies, opening hours and pickup times. These notifications create a deeper connection with customers and personalized confirmations reach the customers directly as well.



Pharmacies and medical stores can initiate this click and collect service as well and through integrating SMS service into their systems, they can notify patients and other staff members whether it is safe to collect their medications and when can they collect it.


Restaurants and fast-food takeaways also provide click and collect service. The customers message their orders and in reply restaurants follow up with a summary, confirmation, and the estimated time their will take to complete. Through text messaging, customers can also inform the restaurants of any specific dietary requirements or any changes in the order.

Frequently Asked Questions

You’ve come to the right place! You can find the answers to the most common questions we get asked by our customers. If your question is not answered below (and even if it is but you need further clarification) please don’t hesitate to get in touch with us.. Our representative will write back to you with a personalized response. You can also call us on +33 185 732 219 / +225 2724381734 / +44 744 142 6242

Your data (contacts phone numbers, emails, etc.) is completely safe. We do not share or pass on any of your data, including the mobile numbers you have uploaded. Feel free to check our terms, conditions and privacy policy.

Yes of course. You can register anytime and try our service. 20 SMS will be added to your account for free to test our service. Click here to open your account.

While we are exclusively focusing on huge demands, with 50euros you can get prepaid sms credits and start sending your sms to your contacts. Please check our pricing page for all bulk sms packages. Remember. The pricing depends on the country, the type of sms and the quantity.

No, your prepaid credits don’t expire. Your SMS credits remain available in your sms dashboard account for as long as you need them.

Yes of course. Once you have created your sms, you can select a time and date for to send your text message.

You can start sending your sms campaigns from your web dashboard, SMPP or use our API or plugins to integrate it in your web or mobile app, e-commerce website (prestashop, woocommerce, etc.).

Instantly. But depend on the volume, it can take some delay. However sometimes congestion in network may cause unavoidable delay.

No. you don’t need to use any phone number. You need to set up SENDER ID only in order to be able to send your sms campaigns. But you cannot receive a response from your customers. In case you want 2ways, you need to buy a phone number that you will use to send your sms from. Once your contacts reply, you can read and send a response directly from your web dashboard or via your own app.

You can submit for approval all SENDER IDS you plan to use in your account for yourself or your clients. Once approval you will have the option to choose one of them when sending your sms message. Trademarks and already registered third party company names are not allowed. You can use any character in these ranges a-z, A-Z and 0-9. 11 characters maximum

You will find in the REPORTS section of your dashboard all your messages which have been delivered ornot. A status will be marked at the SMS such as pending or invalid number or any other error.

Yes. You can.

Just type the mobile phone number without + or 00 with the country code. For France, start from country code 33. You will have 337650xxxxxxxx. In case, if you wish to send a message to multiple mobile numbers, separate the number with a coma (,) or space.

160characters per message. Don’t copy and paste your SMS message from applications like MS Word, Outlook, etc. because it can insert non-GSM or unicode characters in the message inadvertently. Use  notepad or any other simple txt editor. Double check special or unicode character before sending your message.

Long codes are your standard 10 digit numbers and toll-free numbers are the typical numbers with area codes 800,844,866,888, etc…In the United States and Canada, long codes are best used with 2-way communication when the SMS conversation is taking place both ways. Toll-free numbers can also be used for 2-way communication, but are also intended for A2P traffic and great for business uses like marketing and notifications.

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CxPaaS Labs is a Cloud-based Communication eXperience Platform as a Service for aggregators, OTTs, mobile network operators, retailers and enterprises.

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