Almost all the companies around the world offer customer support service in this era of digitalization and ecommerce. From lodging online complaints to asking customers reviews, everything has gone digital.

SMS are read thirty times quickly than emails and landline phone calls are almost obsolete. With four billion mobile users and three-minute average rate of message opening, SMS marketing is the ruling marketing strategy.

Customer support is the support any company provides to its customers. It helps the companies in building loyal customer base and providing them with deepest and best of services. Due to it being virtual and digital, it requires no face-to-face interaction or verbal communication by customers. It allows customers and companies to interact on a more personal level, whereas emails and phone calls are professional, formal, and detached way of communication.


Texting is much faster, reachable, and cheaper than emails and paid advertisements. Through text messages, company’s staff is able to provide easier, quicker, and vigilant solutions to the problems of customers which is not possible in emails. Text messages also produce much faster response and time saving solutions.

Through text messages, companies are also able to manage multiple customers and their problems simultaneously, which in turn improves their approval, revenue, and customer care services. Timely support and solutions always boost productivity and popularity among loyal customers.

SMS service also allow effective workflow management to staff. Instead of attending queues of calls, they ae able to handle enquiries with text messages and manage workload easily.

Automated machines are also used in customer support service which redirects inbound enquiries and send support ticket updates to customers, this allows better communication opportunities between them.

Care and Support

Transportation and logistics companies provide their customers with proactive communication about upcoming deliveries. This communication also provides customers the ability to leave messages and delivery confirmations.

Some hospitals and travelling companies provide omnichannel services to their customers by creating one way contact with them. This allows their staff members to answer any questions or issues that guests or patients may have about bookings, reservations, and appointments. For example, hospitals send SMS notifications to patients about their upcoming appointments and their next projected appointment as well as the time they should arrive at the destination point.


Fast food takeaways and restaurants provide this service as well. Customers can order, update, change or cancel their orders as well as leave reviews and feedbacks through text messages. Pre ordered deliveries are also notified to customers through SMS service by these businesses.

Grocery stores have not let themselves to be left behind and offer customer care as well. Especially big general stores offer online purchases and click and collect service which definitely need a customer support service as well, to notify their customers about their deliveries.


Insurance companies are also in the process of giving customer support service which resolves insurance claims faster and constantly send claim-in-progress updates to customers for better customer service. This builds the trust that is essential in insurance business and increases the positive feedback by clients.

Frequently Asked Questions

You’ve come to the right place! You can find the answers to the most common questions we get asked by our customers. If your question is not answered below (and even if it is but you need further clarification) please don’t hesitate to get in touch with us.. Our representative will write back to you with a personalized response. You can also call us on +33 185 732 219 / +225 2724381734 / +44 744 142 6242

Your data (contacts phone numbers, emails, etc.) is completely safe. We do not share or pass on any of your data, including the mobile numbers you have uploaded. Feel free to check our terms, conditions and privacy policy.

Yes of course. You can register anytime and try our service. 20 SMS will be added to your account for free to test our service. Click here to open your account.

While we are exclusively focusing on huge demands, with 50euros you can get prepaid sms credits and start sending your sms to your contacts. Please check our pricing page for all bulk sms packages. Remember. The pricing depends on the country, the type of sms and the quantity.

No, your prepaid credits don’t expire. Your SMS credits remain available in your sms dashboard account for as long as you need them.

Yes of course. Once you have created your sms, you can select a time and date for to send your text message.

You can start sending your sms campaigns from your web dashboard, SMPP or use our API or plugins to integrate it in your web or mobile app, e-commerce website (prestashop, woocommerce, etc.).

Instantly. But depend on the volume, it can take some delay. However sometimes congestion in network may cause unavoidable delay.

No. you don’t need to use any phone number. You need to set up SENDER ID only in order to be able to send your sms campaigns. But you cannot receive a response from your customers. In case you want 2ways, you need to buy a phone number that you will use to send your sms from. Once your contacts reply, you can read and send a response directly from your web dashboard or via your own app.

You can submit for approval all SENDER IDS you plan to use in your account for yourself or your clients. Once approval you will have the option to choose one of them when sending your sms message. Trademarks and already registered third party company names are not allowed. You can use any character in these ranges a-z, A-Z and 0-9. 11 characters maximum

You will find in the REPORTS section of your dashboard all your messages which have been delivered ornot. A status will be marked at the SMS such as pending or invalid number or any other error.

Yes. You can.

Just type the mobile phone number without + or 00 with the country code. For France, start from country code 33. You will have 337650xxxxxxxx. In case, if you wish to send a message to multiple mobile numbers, separate the number with a coma (,) or space.

160characters per message. Don’t copy and paste your SMS message from applications like MS Word, Outlook, etc. because it can insert non-GSM or unicode characters in the message inadvertently. Use  notepad or any other simple txt editor. Double check special or unicode character before sending your message.

Long codes are your standard 10 digit numbers and toll-free numbers are the typical numbers with area codes 800,844,866,888, etc…In the United States and Canada, long codes are best used with 2-way communication when the SMS conversation is taking place both ways. Toll-free numbers can also be used for 2-way communication, but are also intended for A2P traffic and great for business uses like marketing and notifications.

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CxPaaS Labs is a Cloud-based Communication eXperience Platform as a Service for aggregators, OTTs, mobile network operators, retailers and enterprises.

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